Smartify Media, a digital out of home and in-retail digital advertising platform, announced the launch of Small Business Revenue+, a program that enables any business with store windows – from bodegas to liquor stores to gyms –to immediately start realizing an incremental and recurring revenue stream from digital advertising – at no cost to them and with no management time required.
The program, which is being conducted in partnership with Samsung C&T, a global construction and engineering company and the parent company of the Samsung Corporation, provides small businesses with installation of 55” Samsung digital screens at no cost which integrate into both the Samsung Ads mediation layer and Vistar Media programmatic platform for immediate revenue generation.
Smartify Media support also provides for a Content Management System (CMS) for retailers for their own dynamic content display, as well as traffic analytics. Small businesses can identify any categories of ads that they do not want to have run on their screens.
The program has been running in beta in New York, Boston, LA, Chicago, Miami, San Francisco, Austin, Tampa since the beginning of 20022 and will soon be expanding to Phoenix and Washington.
“Small businesses are still struggling from the aftershocks of pandemic lockdowns and now the impact of inflation,” says Joe Kunigonis, CEO, Smartify Media, “but they have significant unlocked revenue potential in the form of media value of their physical space. Smartify Small Business Revenue+ is a no cost way for them to realize this potential in the form of recurring digital ad revenue with no drain on their resources for management. The program also helps generate foot traffic for these businesses and enhances the in-store experience through content and advertising that brings energy and vitality to these locations.”
About Smartify Media
Smartify Media is a national Digital Out of Home (DOOH) and In-Retail digital advertising platform focused on location based-data and the customer experience. Founded by technology and advertising industry leaders who understand how to elevate valuable retail spaces with technology and data and maximize programmatic enabled advertising campaigns for advertisers, Smartify’s mission is to allow any property owner to quickly understand the inherent media value of their physical space and easily monetize it by generating recurring revenue from digital media campaigns.