We love it when the OOH Industry receives press from the major publications, besides OOH Today of course. Here OUTFRONT Media steps up the game and partners with AdAge.
To celebrate Black History Month 2023, OUTFRONT Media is partnering with AdAge to honor creative excellence. Through this partnership, some of the industry’s most creative talent is being showcased on OUTFRONT’s digital OOH media across the country.
To kick off the month, OUTFRONT’s own East Regional Creative Director and artist of the award winning “Black Heart” campaign, Tim Wasicki, will be AdAge’s first guest editor. Billy Porter, the Emmy, Tony and Grammy Award-winning actor, singer, director, composer and playwright, will serve as a guest editor, along with Translation CEO Steve Stoute, Birk Creative CEO JinJa Birkenbeuel and Kin Co-founder Kwame Taylor-Hayford. These creators will tell the story of the most pivotal project from their own careers, and then give the stage to other talents who are shaping advertising, marketing and beyond.
“As the most visible platform in America, OUTFRONT believes that we have a profound opportunity, and more importantly responsibility, to positively impact the people and businesses within the communities in which our canvases exist,” said Jodi Senese, chief marketing officer of OUTFRONT. “We have a unique role in driving cultural impact by being embedded into the fabric of our communities and trusted by the millions who engage with our media every day, driving a strong relationship between brands and audiences.”
Check out the full article HERE!