Amazing time-lapse video showing the creation of the large scale mural on a Lamar Advertising of New York City wallscape designed to capture the heroism of nurses. Montefiore Medical Center collaborated with artist Tristan Eaton to create the image which can be seen at 34th Street and 8th Avenue in NYC. Credits also to Shughes Entertainment and Truform Media Group, LLC.
Link to time-lapse below and photo attached
https://www.youtube.com/watch?v=YkFYE6apgEg
Best OOH Creative
Coronavirus still dominates but the creative is getting much better
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HBO Max to launch on May 27th! I think we could all enjoy a good binge watch these days. JCDecaux is and will always be out there to let NYC residents know what to watch!
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The #cannabis industry is currently experiencing record sales, according to CNBC. With that in mind, @eaze-up offered a gentle reminder that #420 is still on. Posted to high-impact neighborhoods that reach Californians stepping out for fresh air. Alchemy Media
The creative is by TBWA\London and comprises a series of creatives including: “Did you see our new advertising campaign? No, didn’t think so.”, “Look, everybody, we’ve just launched a new wine! Anybody? Anybody? Anybody?”
With summer festivals cancelled, wine-in-a-can brand Hun moved swiftly to upscale their marketing activity, launching a tongue-in-check ‘lockdown’ Out-of-Home advertising campaign instead. The campaign was planned and booked with JCDecaux UK through Talon and Manning Gottlieb OMD
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