OOH in Cohoot—
Cohoot is the anonymous forum for media salespeople. Hundreds of sellers gather on Cohoot’s dedicated OOH channel to share inside info about advertisers and agencies.
Let’s dive in and discover the hottest topics that have already taken hold in 2020…
First Full Week of January
How are you spending these first weeks of the year? Strategic planning? Full Thread Here>>>
What’s Your Secret?
Great discussion here on tools for driving leads and outreach. A Cohort on the channel is looking at Winmo, Media Radar, AdQuick, DoMedia and BrandVerge, and open to opinions. What do you use? Full Thread Here>>>
Lead Wall
Another Cohort is looking for the contact for Coca-Cola at Rapport. Full Thread Here>>>
Does anyone have a good OOH contact at MGM or Caesar’s in Las Vegas? See who handles OOH for these casinos in Sin City. Full Thread Here>>>
Some insight here on where and at which agency the AT&T DOOH originates, thanks to Cohort @Shed Statue. Full Thread Here>>>
Have you made use of advertising on an entire pizza box, not just the lid? Check this thread for intel on providers and pricing. Full Thread Here>>>
Let’s talk Vitro Agency in San Diego. Beyond checking the site, what are some actionable steps to get ahead there? Take a look at what our own @Firecracker44 has to say. Full Thread Here>>>
Looking for the buyer or planner for Carl’s Jr. It used to be Rapport in Los Angeles, but is that still the case? You will find good details here. Full Thread Here>>>
Our Cohort @Beast Ratio is looking for a contact at Swedish bank Klarna, because he is seeing ads all over the subway. See what we found. Full Thread Here>>>
Taxes are coming. Take a look at who handles OOH for H&R Block. Full Thread Here>>>
Checking out Vendorful
Anyone ever heard of Vendorful? A Cohort ran across them and found a handy tool for sourcing and vendor management. Weigh in. Full Thread Here>>>
Illinois Legalizes Cannabis
An article posted here outlines what to expect as Illinois prepares to legalize cannabis, as 10 states already have. Full Thread Here>>>
Do You Know?
The jury is out. Does anyone know who handles Dos Toros in NYC? Full Thread Here>>>
And keeping with the theme of tacos, who does OOH buying for El Pollo Loco? Full Thread Here>>>
Does anyone know who placed Swell in NYC? Full Thread Here>>>
Want an invite to Cohoot?
Cohoot is currently invite-only, but there are some invites reserved for salespeople working at OOH vendors. If you want to check your eligibility, go to Cohoot.com and see if your work email will unlock one of our reserved invites.
Or contact Bill Board at BillBoard@OOHToday.com and he may provide you with an invite code.