OOH Best Creative Last Week Today
Top #OOH Creative Executions which came to our attention last week
Creative Executions You Can Use
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BillBoard@OOHTODAY.com
“They said it couldn’t be done, but we did it!”
This campaign for DAME. is ground breaking in multiple ways, not least for being the first time a tampon string has featured on broadcast media so helping to break the taboo around periods.
For too long periods have been hidden away, avoided in conversation or whispered about in coded language. This only perpetuates the outdated narrative that periods are in some way shameful or dirty.
A 2018 YouGov poll, commissioned by international charity ActionAid, revealed more than one in three (37%) UK women have experienced period shaming, through things like bullying, isolation or jokes about it being ‘that time of the month’. Even more shocking is that 40% of those said it was their partner who was responsible for the shaming.
Periods are a normal, natural bodily function for girls, women and people who menstruate. They’re not dirty or unhygienic. No need for stigma. #BleedRedThinkGreen #Londonbuses Global
https://wearedame.co/blogs/the-muse/journey-to-normal-the-story-behind-that-dame-advert
5 fourteeners and counting
Though thousands of files process each day through their automated digital workflow system, there are unique challenges that interfere with “business as usual.”
Having a team committed to overcoming obstacles is critical.
Traci Warren, National Sales Exec, Circle Graphics, demonstrates tenacity for her clients’ projects.
It’s the same approach she’s taken in scaling mountains – 5 fourteeners and counting.
#CircleGraphics #ooh #oohadvertising #outdooradvertising #billboards
#BowieBOLD
To bring a visual representation to their mission, Bowie State University utilized #OOH across Washington DC featuring their bold students and education. Outfront Media
𝗛𝗼𝗹𝗶𝗱𝗮𝘆 𝗖𝗵𝗲𝗲𝗿𝘀 𝗳𝗿𝗼𝗺 𝗧𝗵𝗲 𝗞𝗶𝗻𝗴 𝗼𝗳 𝗕𝗲𝗲𝗿𝘀!
🍻👑
2 Do It Outdoors #MobileBillboards are taking over Downtown #Boston all month.
We’re all over #BackBay, and #BeaconHill– encouraging consumers to bring #Budweiser home.
ʙᴇᴄᴀᴜꜱᴇ ᴡʜᴀᴛ’ꜱ ᴍᴏʀᴇ ꜰᴇꜱᴛɪᴠᴇ ᴛʜᴇɴ ʜᴏʟɪᴅᴀʏ ᴛʜᴇᴍᴇᴅ ʙᴜᴅᴡᴇɪꜱᴇʀ ᴄᴀɴꜱ?
Think outside this box. Waaaaaaaay outside.
Here is a chance to win the newly redesigned SANTA FE. Scan the code, or visit amazon.com/hyundai to learn more.
#amazonadvertising
Marquee Media 3 NBA Sacramento Kings Rookies
Daybreak over Hollywood for Melanie Pfirrman, Rosé billboard, Dash Two
Huntley, Illinois in December. Do It Outdoors Jewel Osco
Lightbox Unlimited, Powered by FrontRunner Technologies,
has entered the new age of what they call “Street Cinema.”
Director Deon Taylor, drops his highly-anticipated thriller “Fatale”.
The film, starring Academy Award Winner Hilary Swank. Shaking things up, delivering the immersive trailer to High Streets in Toronto and New York, with more cities to come.
Lights, camera, action – the streets are alive with the sights and sounds of change.