OOH Best Creative Last Week Today
The top 10 OOH creative executions that came to our attention last week.
If you’ve seen stellar work out there, we want to know about it.
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Naomi Campbell puts a spotlight on PrettyLittleThing.com black creatives in their new collection launched on out of home during NYFW. OUTFRONT
Food Truck Promotions partnered with R2Net Inc – JamesAllen.com to create a sparkling pop-up experience in New York, giving out custom ring pops and discount codes to JamesAllen.com. The first 100 people in line each day received surprise diamond earrings! Influencers joined the fun, reaching over 1.5 million brand impressions.
Rugs.com had a vision for this Adams Outdoor activation lot, just a few yards from Bank of America Stadium.
Another out of the (billboard) box creation this time for Napolina and their ‘𝗡𝗼𝘁 𝘀𝗼 𝗵𝘂𝗺𝗯𝗹𝗲 𝗶𝗻𝗴𝗿𝗲𝗱𝗶𝗲𝗻𝘁𝘀!’
Princes Limited Wavemaker UKLucky Generals Kinetic Clear Channel UK
Fendt built out a 3-D tractor with working lights and sprayer for the greenery. Wilkins Media
Philadelphia Inquirer’s new OOH campaign. Over 60 billboards in the buy. The Inquirer’s first large brand campaign in decades!
OUTFRONT approved banana use above. Unapproved banana use below.
I guess it just depends on how the banana is used? Only OUTFRONT knows the answer to that question.
AHF Becker Boards
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