OOH Best Creative Last Week Today
The top 10 OOH creative executions that came to our attention last week.
If you’ve seen stellar work out there, we want to know about it. Tag us on LinkedIn or shoot us an email.
1. Capital One‘s latest London Waterloo domination features the trifecta: surprise, frequency, and familiarity. | Global, Kinetic, the7stars
2. Do It Outdoors partners with Prada on their NYC takeover! Keep your eyes out for this stunning creative when you’re strolling through the Manhattan shopping districts. It’ll be hard to miss!
3. The New York Times Games has partnered with First Book to introduce their new Spelling Bee game on New York subway trains and across the country, just in time for back-to-school season. So “bee” on the lookout! Omnicom Media Group, OUTFRONT Media
4. New Drip. Same Sip. The Coca-Cola Company has switched to clear bottles for Sprite to increase the likelihood that these bottles can be recycled into new ones. | Kinetic
5. An incredible way for DraftKings Inc. to stand out during the end of the U.S. Open. | City Eventions, VaynerMedia
8. Danone (Evian) Waters had an experiential activation at LaGuardia Airport terminal C for the US Open Finals weekend.