OUTFRONT Celebrates Kenneth Cole’s 40th Anniversary with Mental Health-Focused Campaign
Over the past week, OUTFRONT Media has helped Kenneth Cole celebrate the brand’s 40th-anniversary. This includes, as part of this milestone, Kenneth Cole and OUTFRONT unveiling their “Day of Purpose” billboard in Times Square NYC, inviting viewers to “Shut the Hate Up” and break the stigma surrounding mental health. In fact, on Tuesday (Dec. 5), a “Well Being at Work” event took place, giving attendees an opportunity to engage with NYC Mayor Adams and the Health Commissioner. All proceeds generated from the event and on KennethCole.com are directed towards supporting mental health initiatives.