All Eyes to Toronto as DPAA Taps Top Brands and Agency Leaders to Headline Canada Summit

June 14 Event to Take Place at Scotiabank Theater in Toronto

 

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Tim Horton’s, Google, Nestle and Senior Agency Leaders to Headline DPAA Canada Summit

NEW YORK – May 2, 2023 – DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media and its growing role in the omnichannel mix, announced today speakers and details for its Canada Summit to be held on June 14 at the Scotiabank Theater. You can register and find out more information about the event here.

Speakers for this event include.

  • Tracey Cooke, Sr. VP, Head of Marketing, Nestle Canada
  • Laura Pearce, Head of Marketing, Google Canada
  • Nicole Avery, Head of Integrated Marketing Communications and Social, Tim Horton’s
  • Melanie Johnston, Chief Marketing Officer, Princess Margaret Cancer Foundation
  • Noah Vardon, President, Havas Media Group Canada
  • Urania Agas, CEO, EssenceMediacom Canada
  • Lesley Conway, CEO, Mindshare
  • Nikki Stone, Exec VP, Managing Director, Zenith Canada
  • Bettina Heimrath, President, Hearts & Sciences
  • Caroline Breton, Managing Director, Involved Media
  • Debbie Benadiba, CEO, Talon Canada

DPAA brings together and connects all partners in the growing digital out of home ecosystem including brands, agencies, media owners, programmatic firms, location data, content companies and more. The Summit program explores the growing role of digital out of home advertising in today’s omnichannel mix.

“All eyes will be on Toronto this summer,” said Barry Frey, President & CEO of DPAA. “Each year our Canada Summit sees more attendees and higher engagement with brands and agencies, we look forward to another great event hosted at Cineplex Digital Media’s iconic Scotiabank Theater.”

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Confirmed sponsors include Cineplex Digital Media, Broadsign, Captivate, Hivestack, Pattison, Roger Sports & Media, Talon, Vendo, and Vistar, For information on sponsorships, contact Noah.Klas@dpaaglobal.com.

About DPAA
DPAA is the global trade marketing association, driving the growth and digitization of out-of-home (OOH) media and its growing role in the Omnichannel mix. Membership in the DPAA community brings many business acceleration benefits, including a wide array of products. DPAA offers members an extensive database of research, best practices and case studies; tools for planning, training and forecasting; social media amplification of news; insights on software and hardware solutions; further integration into the advertising ecosystem by connecting DOOH networks, brands, agencies, ad tech and others.

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