Publishers note:
This story follows a smack down by the NBA’s Luka Dončić, the recently traded player now with the Los Angles Lakers, recording a triple double last night against his former team.
Super Dallas Mavericks Fans Launch ‘Fire Nico Sell the Team’ Campaign with Power of Southwest Mobile Advertising’s High-Impact Mobile Billboard
by Cory Bray, CEO Dallas Billboards
Dallas, TX – – In response to the recent trade of Luka Dončić to the Los Angeles Lakers, a passionate group of Dallas Mavericks fans has launched a bold new out-of-home advertising campaign to express their outrage and demand change. The “Fire Nico, Sell the Team” initiative is set to ignite the Dallas sports community, utilizing the power of Southwest Mobile Advertising’s high-impact mobile billboard to target Mavericks fans and spark conversation.
Partnering with Dallas Billboards LLC and Southwest Mobile Advertising, the campaign will take to the streets with a dynamic mobile billboard that will make its presence felt during four consecutive home games at the American Airlines Center. Fans attending the Mavericks’ home games will encounter the mobile billboard as it drives through the streets surrounding the arena, ensuring maximum exposure to those most affected by the trade.
The mobile billboard features a bold message that calls for the removal of Nico Harrison, the Mavericks’ General Manager, in the wake of the controversial decision to trade away their franchise player, Luka Dončić. The campaign’s organizers believe that the trade signifies a failure in leadership and management, and they are demanding that ownership take action to restore the Mavericks to their former glory.
“Our goal is to make sure the voices of disgruntled fans are heard loud and clear. Luka was the heart and soul of this team, and his departure has left a void in this community,” said one of the campaign’s lead organizers. “We’re using the power of Southwest Mobile Advertising’s high-impact mobile billboard to reach fans in a way that’s impossible to ignore. This isn’t just about one trade—it’s about the future of the Mavericks and the direction the franchise is heading.”
The mobile billboard campaign will appear at key moments before and after each of the Mavericks’ home games, capturing the attention of fans, media, and local businesses. The timing is designed to maximize visibility among the Dallas Mavericks’ most dedicated supporters, who are still grappling with the shock of Luka’s departure.
“This campaign is a direct response to the deep frustration felt by Mavericks fans everywhere. We want to ensure that those in charge hear our message and understand the passion behind it,” said another campaign leader. “Dallas is a city that takes pride in its sports teams, and we are committed to holding leadership accountable for the decisions that impact our community.”
The mobile billboard will feature large-scale, bold text that urges fans to join the conversation and make their voices heard.
Fans interested in showing their support or getting involved with the campaign can follow the official campaign hashtag #FireNicoSellTheTeam on social media for updates.
About Dallas Billboards LLC and Southwest Mobile Advertising:
Dallas Billboards LLC and Southwest Mobile Advertising are trusted leaders in the out-of-home advertising industry, providing high-impact advertising solutions to businesses and organizations across the Dallas-Fort Worth area. They specialize in creative and effective strategies that reach target audiences in high-traffic areas through mobile billboards and other outdoor advertising mediums. Visit dallasbillboards.com and southwestmobileadvertising.com
See the local TV News Station Clip with Mobile billboard below ⇓
- Advertisement -
