Molson Coors, Paramount DTC, OUTFRONT, Formula E, Plus a Special Panel on CTV/DOOH with Publicis, Screenverse, Kochava to Headline DPAA DOOH Session at POSSIBLE, April 27 in Miami

A great example of our DPAA Curated Experiences

By OOH TODAY believes all voices, not just the loudest, must be heard Last updated Apr 1, 2026

Molson Coors, Paramount DTC, OUTFRONT, Formula E, Plus a Special Panel on CTV/DOOH with Publicis, Screenverse, Kochava to Headline DPAA DOOH Session at POSSIBLE, April 27 in Miami

NEW YORK – DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media today, announced its plans for the Digital Out of Home session at the POSSIBLE Conference on April 27 in Miami. Presented in partnership with OUTFRONT Media, the session will feature industry leaders including:

Domenic DiMeglio, Chief Marketing Officer, Paramount Direct to Consumer
Brad Feinberg, VP Media & Marketing Operations, Molson Coors
Stacy Minero, Chief Marketing and Experience Officer, OUTFRONT Media
Lee Zohlman, Partnerships Director, Americas, Formula E

As part of the program, DPAA will also present a special CTV/DOOH panel with

Tracy Chavez, Exec. VP, Managing Director, Investment, Publicis
David Weinfeld, CEO, Screenverse
Grant Cohen, General Manager, Kochava

In addition to this session, DPAA members enjoy a 30% discount off registration fees for POSSIBLE, and discounted airfares on United Airlines. DPAA will also be hosting an invitation-only dinner on Tuesday. Please get in touch with your DPAA representative for information and access.

“Our presence at POSSIBLE is a great example of our DPAA Curated Experiences,” said Barry Frey, President & CEO of DPAA. “We encourage DPAA members to attend large-scale, important omnichannel events such as POSSIBLE, make sure DOOH is well represented, and provide additional activities and benefits for our members. We do this at Cannes Lions as well.”

About DPAA

DPAA is the global trade marketing association, driving the growth and digitization of out-of-home (OOH) media and its growing role in the Omnichannel mix. Membership in the DPAA community brings many business acceleration benefits, including a wide array of products. DPAA offers members an extensive database of research, best practices and case studies; tools for planning, training and forecasting; social media amplification of news; insights on software and hardware solutions; further integration into the advertising ecosystem by connecting DOOH networks, brands, agencies, ad tech and others. DPAA’s Video Everywhere Summit, the largest one-day media/marketing event of its kind is set for October 13 at Pier 60 in New York City.